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AI in Content Marketing: Benefits, Challenges & How to Use It

  Businesses use artificial intelligence (AI) for content marketing to speed up the content production process. But that’s not all. They also use AI to get content ideas, generate working drafts, assist with creative and SEO strategies, and write better for their target audience. The Benefits of Using AI for Content Marketing AI is making it easier and faster to create engaging content. But it’s not just about efficiency. AI can also shape your creative strategy and help you come up with fresh ideas. Here are more specific benefits of using AI as a part of your content marketing processes: AI accelerates content development  by streamlining the writing process. It suggests topics, generates outlines, and even drafts content. AI improves scalability  by increasing your content output without needing more writing resources  AI reduces costs  throughautomating some content creation tasks. Which makes the content creation process more efficient and cost-effective. B...